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>Frances wrote: >> >>...He says that people are looking for "packages" - a one price >>deal that includes lodging and something else. >And Katie wrote: >Frances, this is a great idea. I'm sure, that as with any marketing >project, it will take a lot of effort to get the word out. I love >the idea and think I'll experiment with it here in Prescott, tying >in with annual tourist events, golf, etc. > >A problem I foresee is that when you have low volume of traffic, >lots of places wouldn't see it as worth the effort to go in with you >on creating a package. But, if you get creative and find some places >that will, they'll be helping to promote you as well. > --------------- Our speaker emphasized that the package didn't have to be at any discount from your normal prices. It might offer extra services,( I give the wine tour folks wine glasses that say "Taste of Southern Illinois" on them - not costly). But the main thing is that you've done the thinking and planning for them and given them ONE PRICE. The way I approached "partners" was to say that I would charge the guests' credit card and then would pay the partner. The golf course offered a week-day rate on the weekend. The limo driver offered 4 hours for a 3 hour price. Both OFFERED, I didn't ask. Maybe I'm naive, I'm not making any more on the room reservation, and I'm doing a little extra work. But my guests are getting more for their money - and hopefully a wonderful weekend. By the way, I got my first request for the limo wine tour yesterday. Still trying to confirm with the limo guy that he's available. I'll keep you posted. -Frances -- Frances Walker, Sassafras Ridge Bed & Breakfast in the front woods, 5 miles south of Carbondale IL http://sassafrasbb.com
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